Soothe irritated scalps with philip kingsley’s flaky itchy scalp anti dandruff shampoo, a mild anti dandruff shampoo that effectively removes build up for long lasting comfort'. '.strtoupper('b')ased on a clarifying formula that was originally created especially for sir laurence olivier, the multi award winning shampoo alleviates dryness and eliminates flakes without stripping the hair of its natural oils'. '.strtoupper('i')t is formulated with the vegetable derivative lauryl betaine, a surfactant that creates a rich lather, gently cleansing hair without causing any inflammation or further irritation'. '.strtoupper('t')he anti microbial piroctone olamine is an active ingredient that removes the build up of flakes and skin cells that dandruff leaves behind, whilst also fighting the root cause of it, helping to relieve the scalp and preventing further build up'. '.strtoupper('s')uitable for all hair types, the apple scented shampoo is mild enough to use daily without drying hair or stripping it of colour, gently cleansing hair of impurities and relieving any itching and discomfort, leaving hair clean and healthy looking and the scalp soothed'. '.strtoupper('r')ecyclable packaging'. '.strtoupper('s')uitable for vegans.