Banish brassiness with the philip kingsley pure blonde silver brightening daily shampoo'. '.strtoupper('t')his toning formula cleanses and brightens blonde and grey hair to prevent dullness and discoloration'. '.strtoupper('t')he daily use formula adds luxurious shine and gloss without leaving unwanted colour residue'. '.strtoupper('t')he shampoo is enriched with optical brighteners and violet hues to reduce the appearance of discolouration and add shine to dull locks'. '.strtoupper('w')ith a delicate lavender fragrance, this nourishing shampoo balances the hair from the roots to the tips, supplying moisture wherever needed'. '.strtoupper('b')leached hair will be given a new lease of life'. '.strtoupper('m')aintain your light hair between salon visits for brighter, cleaner colour'! '.strtoupper('s')uitable for platinum blonde, white and silver hair.