Prime's threaded bb is a high quality bottom bracket designed for use with all sram and rotor gxp cranksets with a 24 22mm axle diameter. Precision made for durability and smoothness prime bottom brackets keep your bike running smoother for longer.

The prime tool roll is a perfect solution for riders who want to keep their tools stored neatly and safely. Whether you're travelling to your next event or simply wanting to keep everything in one place in your home workshop.

Designed for intense triathlon racing, this prime top tube nutrition pouch allows you to easily transport your essential energy gels, blocks and bars with you on the move.

The pro adapter for dunlop valve is specifically designed for use with dunlop valves.

Perect for time trial tt or triathlon racers who want excellent adjustability and superior comfort and control, the profile design sonic ergo clip on aero bars will put you in the ideal aerodynamic position as you power towards the finish line.

Made from 100% high quality cork, the prologo plaintouch bartape is highly durable and is proven to last longer than other tapes on the market.

Ready to conquer every training mile, the quarq dfour dub powermeter spider boasts up to 200 hours ride time, accuracy within 1.5% measuring both legs and a range of performance enhancing technologies.

Quickly and accurately find the perfect suspension setup with the quarq shockwiz. Simple to install, it analyses your mountain bike's mtb's suspension performance and transmits data to your smartphone for confirming what adjustments to make.