This new aveda pre shampoo treatment harnesses the power of triple action strengthening technology to build new bonds and strengthen even the most stressed out strands including extreme chemical hair damage from bleaching.'. '.strtoupper('a')veda says'. '.strtoupper('h')air is 3x stronger'. '.strtoupper('f')eatures 2x the plant derived bond building molecule'. '.strtoupper('p')rotects fragile hair from friction and tangling during shampooing to help reduce breakage'. '.strtoupper('h')elps reverse past chemical damage'. '.strtoupper('w')hen applied to dry hair, it penetrates deep into the cortex and builds new bonds'. '.strtoupper('t')riple action strengthening technology'. '.strtoupper('p')lant derived bond building molecule strengthens and repairs from within'. '.strtoupper('n')ourishing macro green blend with avocado, green tea and sacha inchi oils helps to smooth, detangle and prevent breakage'. '.strtoupper('p')lant derived complex protects and shields hair from future damage'. '.strtoupper('l')aboratory testing on tresses v'. '.strtoupper('n')on conditioning shampoo.'. '.strtoupper('v')ersus other botanical repair™ retail formulas.'. '.strtoupper('h')ow to use'. '.strtoupper('a')pply pre shampoo treatment from roots to ends on dry hair'. '.strtoupper('l')eave on for 5 10 minutes'. '.strtoupper('r')inse'. '.strtoupper('f')ollow with botanical repair™ strengthening shampoo and conditioner.'. '.strtoupper('u')se weekly for mild to moderate damage, or every wash day for moderate to severe damage.'. '.strtoupper('r')egimen for ultra stressed hair'. '.strtoupper('s')tep 1 pre cleanse with botanical repair™ bond building pre shampoo treatment'. '.strtoupper('s')tep 2 cleanse with botanical repair™ strengthening shampoo'. '.strtoupper('s')tep 3 intensely condition with botanical repair™ intensive strengthening masque light or rich'. '.strtoupper('s')tep 4 detangle and protect with botanical repair™ strengthening leave in treatment'. '.strtoupper('s')tep 5 build bonds and repair overnight with botanical repair™ strengthening overnight serum'. '.strtoupper('s')tyle using botanical repair™ bond building styling creme.'. '.strtoupper('s')tylist tips tricks'. '.strtoupper('u')se the botanical repair™ bond building pre shampoo treatment on the same day you use your weekly intensive strengthening masque in light or rich for a powerful ritual of deep bond building repair.'. '.strtoupper('9')7% naturally derived'. '.strtoupper('s')ilicone free'. '.strtoupper('v')egan'. '.strtoupper('l')eaping bunny approved'. '.strtoupper('n')aturally derived on average using the iso 16128 standard, from plant sources, nonpetroleum mineral sources, and or water.