Boasting gentle yet effective cleansing action, the philip b weightless volumizing shampoo helps to wash away dirt and build ups for a fresh feeling'. '.strtoupper('i')t never strips away essential goodness or moisture, meaning you’ll be left with long lasting comfort and softness'. '.strtoupper('h')elping to deep clean from the roots, you won’t have to suffer from excess oil or product residue after just one wash'. '.strtoupper('a') lightweight formula, the shampoo is ideal for maintaining volume, helping to plump and give the appearance of thickness for a bouncier mane with plenty of energy'. '.strtoupper('b')lended with botanicals like sunflower, aloe and rosemary, you’ll be treated to lots of hydration to encourage a silkier texture that’s free from frizz'. '.strtoupper('v')egan and cruelty free.