This curl optimised formula gently cleanses while providing intense nourishment and softness to curls and coils. This shampoo is formulated with a 2% nourish complex which complements the benefits of the highlighted ingredient, aloe vera. Aloe is a humectant that nourishes, quenches and is rich in fatty acids, amino acids and vitamins that all play a part in healthy looking hair. It is sulfate free and silicone free for a gentle cleansing and better moisture retention. With these combined, it gives a sultry and touchable feel with a lightweight and bouncy finish. The all soft mega curls range has a vegan formula, with no animal derived ingredients. To use use as a complete regimen with all soft mega curls conditioner and hydramelt. Apply to wet hair, massage into a lather, and rinse. Follow with all soft mega curls conditioner and hydramelt. In case of contact with eyes, rinse them immediately.