Cleanse and replenish your hair with shea moisture 100% virgin coconut oil daily hydration shampoo, a sulphate free shampoo that delicately lifts away dirt and impurities while enhancing shine and manageability'. '.strtoupper('t')he colour safe shampoo is formulated with a cocktail of nourishing ingredients, including 100% virgin coconut and shea oils, plus creamy coconut milk and acacia senegal'. '.strtoupper('w')orking into a rich lather, it eliminates impurities while restoring moisture and shine for smooth, supple, easy to manage tresses'. '.strtoupper('s')uitable for all hair types'. '.strtoupper('f')ree from parabens, phthalates, paraffin, mineral oil, dea, petroleum, formaldehyde and propylene'. '.strtoupper('v')egan'. '.strtoupper('c')ruelty free'. '.strtoupper('n')ot tested on animals.