Ppp aromacare rejuvenating argan oil shampoo rejuvenates and repairs dry and brittle coats. Restores smoothness, and gives new life to dry, tangled, and damaged fur with argan oil moroccan oil which locks in moisture, and restores the luster and shine. Contains essential fatty acids efa’s which strengthen the hair shaft and heals split ends. Also contains vitamin e to help maintain a healthy looking coat. Wonderfully fragrant, it is ideal for use on all coats as often as necessary. Dilutes up to 321 but also safe to use neat. Throughout history people have used aromatic oils and botanical extracts for healing, relieving stress and fragrance. Here are the therapeutic qualities of some of the key ingredients of our shampoo argan oil locks in moisture and gives shine vitamins e fortifies the coat and the skin efa’s strengthen the hair shaft and heals split ends directions shake well before using. Wet the coat thoroughly. Starting with the pet's head and neck avoid the eyes and working back to the tail, lather well into the coat. Rinse thoroughly and repeat if necessary.