Help your coloured hair feel more like its usual self with the joico defy damage protective conditioner, specially formulated to keep your dye lasting as long as possible'. '.strtoupper('t')he conditioner is designed to not only lock in your chosen shade, but to deeply hydrate and strengthen your strands for a healthier looking finish that feels natural'. '.strtoupper('y')ou’ll find that brushing and styling is easier too, as hair will be detangled and much simpler to manage'. '.strtoupper('i')nnovative smart release technology combines liposome delivery with three powerful ingredients that work with your hair to leave it revitalised and protected'. '.strtoupper('a')dded protective lipids help to maintain your hair’s vibrancy by shielding against damage caused by styling, uv rays, chemicals and heat'. '.strtoupper('y')ou’ll be able to see noticeable results after the very first wash as strands will appear smoother and silkier than before'. '.strtoupper('m')oringa seed oil is rich in antioxidants as well as silica, zinc and vitamins a and e, all of which combine to build a stronger, more resilient mane that’s glowing and shiny'. '.strtoupper('a')rginine bonds with hair fibres, helping to support the natural renewal and production of positive and negative bonds for a strengthened finish.